It's Not As Rough As It Used To Be - a radical reinterpretation of Barrow's regeneration potential
UHC measuring up local forgotten landmarks prior to 3D rendering in Sketchup
UHC designed the print materials for the Welcome To Paradise programme
Laser Jetty installation linking Lowsy to Walney Island
The Giant Map Pin, planted in the beach at Lowsy Point
Searchlight Bunker model made by UHC in 'Sketchup'. this was the location for the second event.
Project launch installation in Art Gene Gallery, stones on the floor mark potential event locations.
Serving up homemade 'dumplings' made with local ingredients on the launch night
UHC giving training in 'Sketchup' 3D modeling techniques at Art Gene.
UHC designed a limited edition artists' book to accompany the residency.
It's Not As Rough As It Used To Be
Since autumn 2008, we have been working on a major critical regeneration project, the first part of which was developed during our collaborative artist residency at Art Gene in Barrow-in-Furness.
The work is grouped under the title 'Its Not As Rough As It Used To Be' and has a number of strands: new 3D interventions in Google Earth, a series of outdoor public events along the coast and a gallery installation which premiered on 20th November. UHC's work also featured in Art Gene's exhibition 'Welcome To Paradise' in February 2009.
The project also involves experimental work with lasers and architecture, to reconnect Barrow's town centre with the beautiful natural coastline around the peninsula. The results can be seen in the separate project section 'Laser Jetties'.
Central to our activity is a desire to engage younger hard to reach audiences, to inspire an interest in design-led regeneration and to provide social space to encourage fresh discussion around issues of urban environmentalism.
UHC's designers have worked closely with Art Gene's founders Maddi Nicholson and Stuart Bastik in creating the print identities for their Programme.
Sketchup models created as part of the project can be found at 3d warehouse
You can see video outputs of these models at UHC's youtube playlist.